Insights
Influencer marketing: Is it a fit for your private practice?
The social media landscape is constantly evolving, which can make it challenging for marketers to keep [...]
How Digital and Direct Mail Can Work Together to Optimize Omnichannel Marketing Efforts
In this ever-on digital era, it may seem direct mail has lost its relevance as an [...]
Patient Insights Unveiled: What You Can Learn
In an increasingly connected world, understanding patient behavior and leveraging digital marketing strategies have become pivotal for healthcare practices [...]
Leveraging the Power of TikTok, YouTube, and Instagram in Healthcare Marketing
In the healthcare marketing industry, it’s crucial to explore diverse avenues to connect with potential patients effectively. In addition to [...]
Conversational marketing: Are you using the right chatbot to optimize results?
If your patients and prospects are expressing chatbot frustrations, it may be time to consider whether you’re using the right [...]
Marketers are experimenting with new social media platforms, but some take a wait-and-see approach
If you feel like the social media landscape is becoming an increasingly complicated place, you’re not alone. A statement announcing [...]
Patient Insights Unveiled: Appointment Setting & Telemedicine
Once you’ve gotten the attention of your prospective new patient, they need to be able to set up a new [...]
Patient Insights Unveiled: Websites, Social Media and Blogs
What content do patients care about? For many patients, the healthcare decision journey starts with research. [...]
Patient Insights Unveiled: How the Generations Differ Using Traditional and New Media
Patients of all generations have shifted to non-linear TV. […]